Introduction: Gracila, comes from grace, a women clothing brand that emphasize the combination of fashion, grace and comfortable. Gracila has done an especially good job in the dress field. The sale volume of its vintage printed dress has surpassed ten thousands pieces at the beginning of this summer. Keep presenting its fashion through vintage flowery style and comfortable cotton fabric. For the customers who want to show their grace and elegant status, Gracila won’t let them down.
Operation Idea: Gracila has won the royalty of female customers between 25-45 -year-old throughout the world. To let the customers look so fashion, grace and feel comfortable at the same time, Gracila is so picky when choosing raw materials, strictly supervising the every manufacturing step and spare no effort expanding new and elegant designs that can be suitable for different occasions.
Designing Concept: “Grace is the best thing of women, so they should stay grace all the time, no matter as a OL or a mother. ” It is this belief that inspires Gracila all along the way. Vintage flowers, colorful print, loose but enlightening female line designs, these are the elements that support Gracila’s success. Gracila wants its dress is not only fashion, but also comfortable, which can let the women feel really worthwhile. So, it use soft and natural cotton and linen fabric, building a high-quality concept.